Storytellers Wanted

This project is special for many reasons. I got the job because I wrote to the Director (Vedrana Musić) after having seen her work on Free The Bid when she just so happened to be looking for a DP, and she liked my work. (It shows to never stop reaching out to people who's work you admire - you just never know!)

This was Vedrana's first commercial, having directed a couple of short films and short documentaries in the past! Our Creative Director was the legendary director Gillian Armstrong. The commercial was for Australia's major film school AFTRS, so it needed to feel like scenes from different movies and to be cinematic. So, it was very exciting, ambitious and different than most commercial briefs that I'd come across. It was an incredibly collaborative experience, and it's a testament to our pre-production and our amazing crew by what we achieved in a 3-day shoot.


Credits

Dir: Vedrana Music
Client: AFTRS (Australian Film Television Radio School)
Agency: 72 & Sunny
Creative Director: Gillian Armstrong
Producer: Megan Ayers
Post: ARC / ALT
Camera: ARRI Alexa XT
Lenses: Cooke XTAL Anamorphic courtesy of Panavision Australia
1st AC: Charlie Whitaker
Gaffer: Michael Adcock
Grip: Damian Heckendorf

About the Artist

Ashley is an international, award-winning Director of Photography based in Australia.

More of Ashley’s work can be seen on her Website and Instagram

CommercialRyan Berg